Beacon Lane Wedding Invitations

 

During my time at Beacon Lane Wedding Invitations, I worked with founders to collaborate on growth marketing ideas for Pinterest, Instagram, Facebook, and their blog that sparked awareness of business and offerings. I analyzed data from social media platforms and determined the best marketing strategies. My video editing and development skills were critical in the creation of video content which I then shared across platforms for paid and organic content sharing. I contributed copywriting to the company blog and optimized the blog for best SEO search. Shortly after starting at Beacon Lane Wedding Invitations, I worked with the founders to create their first ever email list. During this time, the brand sent out their first set of emails to their new subscriber list. While cultivating a shared vision with the founders and their in-house graphic designer, I contributed copy and design suggestions to these emails. 

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